LA-BASED COMEDIANS AVERY PEARSON AND JEREMIAH WATKINS LAUNCH NEW PRODUCTION COMPANY, THOUSAND PERCENT
"Born out of the love of comedy and making great ideas happen."
Los Angeles, CA — Avery Pearson and Jeremiah Watkins are proud to announce the launch of their new production company, Thousand Percent. Leveraging decades of combined experience in the comedy, social media, and entertainment industries, the duo is bringing their unique comedic sensibilities and expertise to the world of branded content and commercial creation.
Thousand Percent is dedicated to crafting impactful, engaging, and hilarious content for brands and audiences. Pearson and Watkins’ impressive track records include collaborations with major networks like ABC, ESPN, Netflix, and Peacock; as well as partnerships with leading brands such as DoorDash, Mint Mobile, Draft Kings, and Factor Meals.
Their content has collectively garnered over half a billion views across social media and YouTube, showcasing their ability to connect with audiences on a massive scale. They boast three 100k+ subscriber YouTube pages.
Thousand Percent’s first national commercial campaign is set to debut in February, marking the company’s official entry into the commercial production arena. In addition, the company will begin filming comedy specials for Josh Wolf and Jack Jr. this spring.
“We pride ourselves in being the ultimate collaborators and are excited to bring over two decades of experience, in front of and behind the camera, to our very own production company,” said Jeremiah Watkins. “As comedians, we are not only used to adapting and problem solving in real time, but welcome the challenge.”
“Hey AI, write me a press release quote that explains my personal journey, dreams, and inspires wonderful and talented people to work with our company, Thousand Percent. Enter. Copy. Paste. We’re thrilled to launch Thousand Percent,” said Avery Pearson. “My whole goal as a kid was to work in entertainment with my friends and make funny stuff. It’s a dream come true to collaborate with such talented people who share a passion for comedy and creating content that brings joy to others. This is just the beginning, and we can’t wait to see where this journey takes us.”
Watkins and Pearson began collaborating back in 2012, co-producing a late-night comedy show called Midnight Snack at The Hollywood Improv, alongside Josh Adam Meyers (The Comedy Jam). The show kicked off at midnight, right after the Saturday night 10pm headliner wrapped. Their mission? Convince the audience to stick around for another two hours of comedy so the club could sell another round (or two or three) of drinks. Against the odds—and a true credit to their charm and hustle— the audience stayed for the ride.
Watkins currently produces and directs his monthly signature show, Stand-Up On The Spot, at The Comedy Store, which can be seen as a viral series online with some of the biggest names in comedy. He also leads three successful YouTube channels: @jeremiahwatkins, @standupots, and @TrailerTalesPod. Pearson, known for his comedy music, has written music for SNL, Kevin Hart, Machine Gun Kelly, Jeff Ross, awards shows (ESPYs, NFL Honors), Netflix, Peacock, and various commercial brands. Pearson also hosts shows: Keys to the Store at The Comedy Store, Comedy Crush (with co-host Justine Marino) at The Hollywood Improv, and touring shows Comedian Rhapsody and Quitting Comedy.
To learn more about Thousand Percent please visit www.thousand-percent.com
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About Thousand Percent
Thousand Percent is a Los Angeles-based production company founded by Avery Pearson and Jeremiah Watkins. Combining extensive experience in entertainment with a sharp comedic edge, the company specializes in creating commercials, specials, and original content. From ideation to execution, Thousand Percent is a one-stop shop for premium content production. Their diverse portfolio include top brands Blue Chew, Füm, Factor Meals, Tushy, Manscaped, PrizePicks, Sheath Underwear, Raycon Earbuds, Conzuri Shoes, Joymode, and Modern Mammals Shampoo. The company is also behind high-profile comedy productions, including Stand-Up On The Spot, Jeremiah Watkins’ viral live show at The Comedy Store, and an upcoming comedy special with Josh Wolf.
Beyond production, co-founders Pearson and Watkins continue to shape the comedy landscape—Watkins as a stand-up comedian, director, and creator of multiple YouTube channels (@jeremiahwatkins @standupots @TrailerTalesPod), and Pearson as a comedy musician, having written music for SNL, Kevin Hart, Machine Gun Kelly, Jeff Ross, major awards shows (ESPYs, NFL Honors), Netflix, Peacock, and various commercial brands. Pearson also hosts Keys to the Store at The Comedy Store, Comedy Crush at The Hollywood Improv, and the touring shows Comedian Rhapsody and Quitting Comedy.
Website: www.thousand-percent.com
Instagram: @thousandpercentproductions
MJ Brackin